In His Own Words

His favourite management definition:

His favourite management definition:

"Management is about getting things done through people."

His management style:

It is creating that environment where people are actually motivated enough and have sufficient ability to get the job done.

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Overcoming obstacles:

I prefer to talk about difficulties as character-forming.

The importance of his favourite restaurant, An Bord Bia's food advisory centre:

If they are eating Irish food in An Bord Bia, it is not something you can get wrong.

Consumer trends:

From an Irish industry point of view, we need to be aware of the trend that the consumer is looking for information. We need to be absolutely assured that the integrity of our products stand up.

The industry's fascination:

Everybody relates to it. Everybody has an opinion about it. Everybody has an interest in it. And it is an important industry from the economic point of view.

Cooking skills:

I would be functional, but I would not head into the kitchen to cook.

On being from Dublin:

I have the redeeming feature of having a grandparent from each of the four provinces.

The growth of organic produce:

The organic side is a very rapidly developing area. Now it has become much more mainstream.