Name: Deirdre Burns.

Title: Regional Marketing Manager for Ireland, Boots the Chemist.

School: St Dominic's High School Belfast (same school as President Mary McAleese!).

Marital status: Married to Liam - a PE teacher.

Children: Lucy, aged 7, and James, aged 2.

Home: Howth, Co Dublin, for the past two years, just recently moved back to Belfast.

Most important life event: Winning first prize with Lucy in a school competition for making the best toy with a magnet, some metal and a piece of string (not that I'm competitive of course).

Biggest business break: Joining the project team to expand Boots in the Republic.

Time of getting up: However long the kids will allow me to lie in until - usually sometime between 5.30 a.m. and 6.30 a.m., even at the weekends.

Favourite breakfast: Very traditional taste in breakfast - porridge, toast and two boiled eggs, EVERY morning.

Time of finishing work: I think "finishing time" was tippexed out of my contract!

Form of exercise: Hockey, aerobics, gym and swimming.

Holidays: Canaries by winter and Vancouver by summer.

Favourite TV programme: Keenan and Kel, The Simpsons or anything else I'm "allowed" to watch!

Favourite radio programme: Eamon Dunphy's The Last Word, I can't live without Navan man!

Car you drive? Mercedes.

Favourite airline: Air Canada - first class on a free upgrade preferably.

The worst thing about travel: That you end up feeling wrecked and not really understanding why.

Favourite tipple: Hot port on a cosy winter evening, or a cool Miller on a hot summer night.

Favourite restaurant: Elephant and Castle in Temple Bar - they are kid-friendly and the tangy chicken wings would make even a "lady" perspire!

Dying words: Onwards and upwards!