Many music industry pundits have advocated subscription services as the way forward for the business, so Bono and his Red organisation may well be in the right place at the right time with (Red)Wire.
It's a new $5 per month subscription service and users will receive a weekly digital magazine with an exclusive song from a major act along with other music and video showcases.
Acts believed to have already signed up for (Red)Wire include Coldplay, U2, The Killers, The Police, Death Cab For Cutie, Jay-Z, John Legend and TV On The Radio.
The service is launched on December 1st, which is World AIDS Day.
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More information is available at redwire.com
