Recessionary times often generate imaginative ideas. An intriguing one comes from Johann Design Limited in Glasthule, Dublin, which has just opened a showroom along with a new customer loyalty scheme. It's aimed at people attracted to its mix of costume jewellery, hats and bags sourced from Europe and Israel.
Customers can either buy at the normal retail prices or take part in an annual membership benefit scheme which allows for significant discounts. For instance, platinum membership (€150 a year) entitles you to 50 per cent off all purchases, and gold membership (€100 a year) gives you 30 per cent off all purchases.