Ivana Trump obituary: Czech American businesswoman who helped define the gaudy excess of 1980s New York

Divorce from Donald Trump in 1990 made the glamorous figure something of a heroine for spurned wives everywhere

Ivana Trump at a diet-regimen promotional event, at the Plaza Hotel in Manhattan on June 13th, 2018. Photograph: Rebecca Smeyne/The New York Times
Ivana Trump at a diet-regimen promotional event, at the Plaza Hotel in Manhattan on June 13th, 2018. Photograph: Rebecca Smeyne/The New York Times

Born: February 20th, 1949

Died: July 14th, 2022

Ivana Trump, the glamorous Czech American businesswoman whose high-profile marriage to Donald Trump in the 1980s established them as one of the era’s quintessential New York power couples, died on July 14th at her home in Manhattan. She was 73.

Donald Trump announced her death in a statement on Truth Social, the conservative social media platform he founded.

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Throughout their marriage, Ivana Trump commanded almost as much media attention as her husband as they helped define the 1980s as an era of gaudy excess among the elite, an image that Donald Trump used to fuel his turn as an outsize television personality before his 2016 run for the White House.

It was Ivana Trump who re-christened her husband “the Donald”, a moniker that became a fixture in New York’s tabloid press, where she was a regular and boisterous presence. Every bit as ambitious as her husband, she liked to brag that “in 50 years, we will be the Rockefellers”.

Ivana Trump at the House of Ivana, a store for her line of jewellery, perfumes and apparel, on March 2nd, 1995. Photograph: Angel Franco/The New York Times
Ivana Trump at the House of Ivana, a store for her line of jewellery, perfumes and apparel, on March 2nd, 1995. Photograph: Angel Franco/The New York Times
Ivana Trump and Donald Trump react to a remark from Dr Ruth Westheimer, in New York, on December 1st, 1988. Photograph: Jack Manning/The New York Times
Ivana Trump and Donald Trump react to a remark from Dr Ruth Westheimer, in New York, on December 1st, 1988. Photograph: Jack Manning/The New York Times

Often described as detail-obsessed and a workaholic, she worked alongside her husband on several of his early signature projects, such as the development of Trump Tower in Manhattan and the Trump Taj Mahal casino in Atlantic City, New Jersey.

She was vice president for interior design for his company, the Trump Organization, and managed one of his most prized properties, the Plaza Hotel, all while raising their three children.

The couple’s divorce in 1990, driven in part by Donald Trump’s affair with Marla Maples, whom he later married, provided tabloid fodder for weeks. In a deposition, Ivana Trump accused him of raping her, although she later said that she had not meant the word literally.

The divorce made Ivana Trump something of a heroine for spurned wives everywhere – she even had a cameo in the 1996 film The First Wives Club, in which she tells a group of disgruntled divorced women, “Don’t get mad, get everything!”

She used her business prowess to great effect as well. She developed a line of clothing, jewellery and beauty products, which she promoted through outlets like the Home Shopping Network and QVC. She invested in real estate, domestically and in Europe, and wrote several books, including The Best is Yet to Come: Coping With Divorce and Enjoying Life Again (1995) and, most recently, Raising Trump (2017), a memoir of her marriage to Donald Trump.

In a family statement posted on Facebook, her children Eric, Donald jnr and Ivanka Trump, wrote, “Our mother was an incredible woman – a force in business, a world-class athlete, a radiant beauty and caring mother and friend.”

And on his social media platform, Donald Trump wrote of her, “She was a wonderful, beautiful and amazing woman, who led a great and inspirational life.” He added, “Rest In Peace, Ivana!”

Ivana Marie Zelnickova was born February 20th, 1949, in Gottwaldov, Czechoslovakia, now known as Zlin and located in the Czech Republic. Her father, Milos Zelnícek, was an electrical engineer and her mother, Marie (Francova) Zelnickova, was a telephone operator.

Ivana Trump at the House of Ivana, a store for her line of jewellery, perfumes and apparel, on March 2nd, 1995. Photograph: Angel Franco/The New York Times
Ivana Trump at the House of Ivana, a store for her line of jewellery, perfumes and apparel, on March 2nd, 1995. Photograph: Angel Franco/The New York Times
Donald and Ivana Trump at their apartment in Manhattan in March 1979. Photograph: Fred R Conrad/The New York Times
Donald and Ivana Trump at their apartment in Manhattan in March 1979. Photograph: Fred R Conrad/The New York Times

Athletically gifted as a child, Ivana Zelnickova was particularly adept at skiing and competed with the Czech junior national team, an experience that allowed her to see at least some of the world beyond her small town. (Although Donald Trump liked to say that she was an alternate on the Czech Olympic ski team, there is no proof that this was the case.)

She attended Charles University in Prague and received a master’s degree in physical education in 1972.

She was briefly married to Alfred Winklmayr, an Austrian ski instructor, in what she later termed a “Cold War marriage”, which allowed her to receive an Austrian passport and move to Canada. She said that they never lived together and that the marriage was “dissolved” in 1973.

In Canada, she worked as a ski instructor and as a model promoting the 1976 Olympics in Montreal. It was while working at a reception in New York that she met Donald Trump, who at 29 was just beginning to plot his rise to the top of the Manhattan real estate world.

The two married less than a year later in a ceremony officiated by Norman Vincent Peale, an author and Protestant clergyman.

One of Donald Trump’s first big projects was redeveloping the aging Commodore Hotel, adjacent to Grand Central Terminal in Midtown Manhattan. Ivana Trump, who was then working on her interior design licence, jumped in alongside him. At first she oversaw plumbers and electricians, and later, near the end, she passed judgement on “every pillow, every table and chair, and every brass column,” as she told Vanity Fair in 1988.

The hotel reopened in 1980 as the Grand Hyatt, a glitzy marker of a new decade of rapid development and material excess, qualities that would become synonymous with the Trump brand.

And as the couple rode high toward the end of the 1980s, with a fortune estimated at $3 billion (€2.94 billion), she coyly batted down speculation about an imminent run for the White House by her husband.

“It’s not for the next 10 years, definitely not,” she told Vanity Fair. “There is so much to do. We have invested in this town close to a billion dollars. We can’t just put it in escrow and go to the White House. It would go down the drain in a second. It’s too young, too new. But in 10 years Donald is going to be just 51 years old – a young man.”

A year later, however, their marriage began to implode as rumors swirled about Donald Trump’s relationship with Maples. The Trumps were seen fighting in public, and Donald Trump reportedly locked her out of her office at the Plaza Hotel.

After almost a year of gossip and legal posturing, a court granted the couple a divorce in December 1990 on the grounds of cruel and inhumane treatment by Donald Trump. But a bitter settlement fight ensued when Ivana Trump insisted that he owed her half of his fortune – not knowing, perhaps, that he was close to bankruptcy at the time.

Ivana Trump developed a following of sorts: fans held candlelight vigils outside the Plaza and waited for hours to get a glimpse of her leaving home or court. Liz Smith, the venerable gossip columnist, became a sort of Ivana whisperer, filling her articles with chunks of dirt about Donald Trump and helping to establish Ivana Trump’s post-divorce image as a strong woman unfairly wronged.

The couple finalised the settlement in 1992, largely along the lines of their last prenuptial agreement. She received $14 million (€13.7 million), their 45-room mansion in Greenwich, Connecticut, an apartment in Trump Plaza on the Upper East Side, and access to their Mar-a-Lago mansion in Florida for one month a year. She also received $650,000 (€638,000) a year to support their three children.

Ivana Trump arrives at an American Foundation for Aids Research event at the Le Moulin de Mougins restaurant, as part of the 57th Cannes Film Festival in France, in May 2004. Photograph: Anthony Harvey/PA
Ivana Trump arrives at an American Foundation for Aids Research event at the Le Moulin de Mougins restaurant, as part of the 57th Cannes Film Festival in France, in May 2004. Photograph: Anthony Harvey/PA
Donald Trump with Ivana Trump and father, Fred Trump, at a Mike Tyson boxing match in 1988. Photograph: Jeffrey Asher/Getty
Donald Trump with Ivana Trump and father, Fred Trump, at a Mike Tyson boxing match in 1988. Photograph: Jeffrey Asher/Getty

Ivana Trump bought her Upper East Side town house, just off Fifth Avenue near Central Park, after the divorce and decorated it in her own ostentatious style.

“My home reflects my style perfectly,” she wrote in Raising Trump. There was the marble staircase, heading up to the “white piano room” on the second floor, followed by a “leopard sittingroom” another flight up.

She began to build her own business empire, this time around fashion and beauty, and, more important, sought to construct an identity separate from her famous ex-husband’s.

“You don’t have to put down the second name,” she told a reporter from the New York Times in 1995. “Ivana is what the people call me.”

While developing her clothing and jewellery business, she hired three secretaries to help her handle mounds of fan mail, which she tried to answer personally. She became a regular on daytime talk shows and was always happy to make a TV or movie cameo, her high pile of blonde hair and her still-pronounced Czech accent instantly recognisable.

Despite her admonition in The First Wives Club to “take everything”, she largely spared Donald Trump from further public embarrassment.

“This is not a revenge book for Donald,” she told the New York Times about The Best Is Yet to Come, her 1995 book. “This is an advice book for women. I threw in some of my experiences, but 90 per cent is the stories of the women. The last thing I wanted to do is bring Donald in.”

She married two more times. Her marriage to Riccardo Mazzucchelli, an Italian businessman, in 1995, ended in divorce two years later. She married Italian actor Rossano Rubicondi in 2008, in a ceremony at Mar-a-Lago, with Donald Trump in attendance. That marriage lasted less than a year.

Along with her three children, Ivana Trump is survived by 10 grandchildren.

This article originally appeared in The New York Times.