Big Brother

Sir, - Well done to Tom Farrell (August 4th)). He draws our attention to one of the more unfortunate aspects of Big Brother

Sir, - Well done to Tom Farrell (August 4th)). He draws our attention to one of the more unfortunate aspects of Big Brother. However, far more sinister aspects of this creeping cultural globalisation are worth commenting on in the wake the G8 summit in Genoa.

The total audience perception of Big Brother tells us of a clear merging of British and Irish popular culture into one big, homogenised, commercialised, oversexualised, alcoholised market segment.

Rathangan or Rochester, London or Limerick, Enniscorthy or Essex, there is no difference as far as this kind of media mediocrity is concerned. It is worse than the Manchester United shop sprawl! - Yours, etc.,

Breda Mackey, Camden Street, Dublin 8.