Naming rights at Lansdowne

Madam, - I read with interest the very fine article by Ruairi Quinn on the renaming of the Lansdowne Road stadium (Head 2 Head…

Madam, - I read with interest the very fine article by Ruairi Quinn on the renaming of the Lansdowne Road stadium (Head 2 Head, September 24th). He asks the question "What's in a name?" and answers that there is a very great deal indeed.

He might be interested to know that his contention would be supported by Winston Churchill. In 1943 the old warrior who led the fight against fascism sent an interesting memo to the British chiefs of staff. Churchill warned against giving frivolous code-names to actions involving great danger. No family, he said, wanted to hear that that their loved one had died in an operation christened "Bunnyhug" or "Ballyhoo".

Do we really want to win a Six Nations grand slam in the Tesco Stadium, for example?

On the other hand, given present form, it would be nice to win in a stadium, whatever the name. - Yours, etc,

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Fr IGGY O'DONOVAN, Drogheda, Co Louth.