Institution:
Anything different about this course?
You chose one of four specialisms - business to business marketing, international marketing, direct marketing or services marketing.
Why were these courses introduced?
Because employers are looking for people with good degrees in a variety of subjects combined with solid marketing skills, Rohan says.
Entry requirements:
Second class honours degree. Only people who have a modern language in final year will be considered for the course in international marketing.
Course structure:
students take a common first semester, which offers marketing, management, statistics, finance, communications and market research. In semesters two and three, students follow their specialisms and work on their dissertations.
Price
£1,790
Contact
Dr Eddie Rohan: tel (01) 402 4126. e-mail eddie.rohan@dit.ie