The relationship between Facebook and WhatsApp started in spring 2012 over coffee at a German bakery. It was consummated on Valentine's Day with chocolate-covered strawberries, after just five days of talks.
Facebook, the world’s largest social network, agreed yesterday to acquire mobile-messaging startup WhatsApp for as much as $19 billion in cash and stock, seeking to expand its reach among users on mobile devices.
Mark Zuckerberg, Facebook's chief executive first met with WhatsApp chief executive Jan Koum in early 2012, inviting him for coffee at the bakery in Los Altos, California. They ended up talking for more than two hours, according to a person with knowledge of the matter.
Dinner dates
The two became friends, meeting frequently for dinners and hiking together. On February 9th, Mr Koum (38) went to Mr Zuckerberg’s house in Palo Alto, California, for dinner. That’s when the conversation about a possible deal became serious.
The two first talked about how they could work together more closely on Mr Zuckerberg’s Internet.org initiative for connecting the world on mobile devices. Mr Zuckerberg (29) then proposed that their companies join together and that Mr Koum join Facebook’s board.Mr Koum took a few days to think it over.
Five days later, on Valentine’s Day, Mr Zuckerberg was having dinner with his wife at home when Mr Koum showed up, strawberries in hand. They then negotiated a price.
The purchase would be the biggest Internet deal since Time Warner’s $124 billion merger with AOL in 2001. The accord includes $12 billion in stock, $4 billion in cash and $3 billion in restricted shares, Facebook said yesterday.
450 million members
WhatsApp has more than 450 million members, with 1 million users being added daily, Facebook said.
California-based WhatsApp, which is popular in Europe, lets users send messages through its service on mobile devices based on different operating systems including Apple's iOS, Google's Android, Microsoft 's Windows Phone and BlackBerry 's software.
Unlike traditional text messages, which consumers pay for through their mobile-phone plans, WhatsApp is free for the first year and costs 99 cents a year after that.
It competes with Tencent Holdings Ltd.'s WeChat in China, KakaoTalk in South Korea and Line in Japan, as well as Facebook's own application, Facebook Messenger.
Mr Koum co-founded the company with Brian Acton (42) in 2009 after almost a decade as an engineer at Yahoo.
Venture capital firm Sequoia Capital invested $8 million in WhatsApp in 2011, for a more than 15 per cent stake that is now worth about $3.5 billion.
Windfall for founders
Mr Koum’s likely windfall from the deal stands in stark contrast to his years as a teenager, when his family relied on food stamps after emigrating from Ukraine.
Mr Acton grew up in Michigan and was employee number 44 at Yahoo, working on advertising, shopping and travel services, according to Wired. He later hired Mr Koum at Yahoo and served as his mentor, inviting him over to his house and taking him skiing, Forbes said.
The two founded WhatsApp with the idea that smartphone users should be able to easily message each other without incurring fees from phone carriers. They eschewed marketing and didn’t employ a public relations person, relying on the word-of- mouth recommendations of its users instead.
Mr Koum said in a statement on the company’s website that WhatsApp will remain autonomous and operate independently.
“There would have been no partnership between our two companies if we had to compromise on the core principles that will always define our company, our vision and our product,” he said.
Bloomberg
