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MrBeast, one of YouTube’s richest stars, may have shown his true colours. Can his empire survive?

YouTubers have survived cancellation before. Can Jimmy Donaldson’s huge online business do the same?

YouTube personality: MrBeast leads the Tampa Bay Buccaneers on to the field before a game in Florida last year. Photograph: Mike Ehrmann/Getty
YouTube personality: MrBeast leads the Tampa Bay Buccaneers on to the field before a game in Florida last year. Photograph: Mike Ehrmann/Getty
Conor Capplis's picture
Conor Capplis
Thu Aug 15 2024 - 05:15

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