Tiger Woods and Rory McIlroy have joined forces to launch a company to build “technology-focused ventures” which could include stadium golf events.
TMRW Sports – pronounced tomorrow sports – will feature “progressive approaches to sports, media, and entertainment” according a company press release.
“I am excited to work with TMRW Sports in bringing people more access to sports,” 15-time major winner Woods said.
“So many athletes, entertainers and people I meet from all walks of life share our passion for sports, but they also share our desire to build a better future for the next generation of sports fans.
From The Cowshed to Abbotstown: the odyssey of the Irish Indoor Championships
What time is kick-off and what TV channel is Wales v Ireland on today? All you need to know about the Six Nations clash
Is Dan Sheehan the best hooker in the world?
Moral outrage over Saudi sportswashing ahead of world’s richest race has faded
“Together, we can harness technology to bring fresh approaches to the sports we love.”
McIlroy added: “For the last few years off the course I’ve been focused on helping to lead golf into its digital future.
“In a world where technology provides us with so many choices for using our time, we want to make sports more accessible for as many people as possible.”
Golfweek reported on Sunday that Woods and McIlroy are proposing a series of one-day events between some of the world’s top players in a stadium environment.
More details could be announced by PGA Tour commissioner Jay Monahan during his press conference ahead of the Tour Championship in Atlanta on Wednesday.